What makes you think this is true? Why would people clap for click-bait? The whole point of this system is — unlike paying for views — there is a reader choice to reward only after they’ve seen the content. The ad-driven web does rewards the click regardless of the content.

We will see in practice if this theory holds true. It is admittedly experimental. But it is definitely different.

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CEO of Medium, partner at Obvious Ventures, co-founder of Twitter, curious consumer of ideas

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