What makes you think this is true? Why would people clap for click-bait? The whole point of this system is — unlike paying for views — there is a reader choice to reward only after they’ve seen the content. The ad-driven web does rewards the click regardless of the content.

We will see in practice if this theory holds true. It is admittedly experimental. But it is definitely different.

CEO of Medium, partner at Obvious Ventures, co-founder of Twitter, curious consumer of ideas

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