I think this just underscores the point of the piece. Many have observed that Slack doesn’t do anything fundamentally different than others that have existed in the space for years. So the question is: why did it take off so fast to own the category? Which is what Andrew is trying to explain.
You’re right that none of these touches constitute a “moat.” But Slack’s current market position gives them a hell of an opportunity to create one, don’t you think?